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Joanna Brown, Gregory Colson, Claire B. de La Serre, and Nicholas Magnan

et al., 2006 ). Children attending a 12-week summer garden program in Rochester, MN, were more likely to have tried a variety of vegetables and exhibited stronger preferences for eating fruits and vegetables, including asking for them at home ( Heim

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Shannon C. Mason, Terri W. Starman, R.D. Lineberger, and Bridget K. Behe

study was developed to determine consumer preferences for price, color harmony, and amount of care information provided with the purchase of container gardens using a Web-based survey. This research was also conducted to determine characteristics of

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McKenzie Thomas, Kimberly Jensen, Margarita Velandia, Christopher Clark, Burton English, Dayton Lambert, and Forbes Walker

preferences for multiple environmental attributes in gardening supply products. Specifically, this study considers outdoor home gardeners’ use of six environmentally friendly gardening practices and their preferences for six gardening supply products

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Erica Pagliughi, Yulia A. Kuzovkina, and Robert M. Ricard

according to the seasons, becoming more substantial and mature over time. They may be grown in both public and private landscapes including residential gardens, require only minimal maintenance, and once established can function as natural elements for

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Sarah Lineberger and J.M. Zajicek

Nutrition plays an important role in the life of a child because of the impact it has on growth, development, and the ability to learn. One part of proper nutrition is consumption of five fruits and vegetables a day. Currently, children eat an average of 2.5 fruits and vegetables a day, which is only half of the recommended servings. Education is needed to help increase consumption. School gardens are one education tool that can provide active hands-on activities in supportive environments. Through gardening, children learn not only what they should eat but also obtain a greater appreciation for how their food is grown. The main goals of this study were to provide teachers with a guide book for teaching nutrition through horticulture activities and school gardens and to test the effect of gardening on food preferences and eating behaviors of children. A curriculum guide, “Nutrition in the Garden”, was developed for teachers to use with their garden containing background information in horticulture and nutrition. Each lesson includes three to four related activities that can be completed with a garden or in the classroom. A pretest/posttest instrument developed by Tom Baranowski, Professor of Behavioral Science, Univ. of Texas MD Anderson Cancer Center, was used to determine students' attitudes toward fruits and vegetables. A 24-hour recall food journal was used to determine eating behaviors. Results examine the effects of school gardens on nutritional attitudes and behaviors.

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Jennifer Neujahr and Karen L.B. Gast

Consumer interest and market surveys play an important role in determining what consumer wants and needs are from an industry. These surveys can also serve the role of preparing students for their future jobs in the industry. The horticulture industry is no different. Companies need to know what consumer interests and needs are so they can serve them better. Likewise, students need to know what areas of horticulture are receiving the highest demand by consumers so they can prepare themselves better. A consumer preference study was conducted at the Topeka, Kan., “Lawn, Garden, and Flower Show” by members of the Kansas State Univ. Horticulture Club. The objectives of the survey were to determine: 1) the specific gardening interests of the respondents, 2) the demand for educational materials on specific gardening areas by the respondents, 3) what the respondents' garden buying habits were, and 4) what the respondents' plant selection preferences were. Survey respondents indicated that, when selecting plant material, plant quality was the most important criterion used, while plant packaging was of least importance. Plant size and price were only given some importance in the plant selection decision. Other results of the survey will be presented.

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Diane Relf, Charles O'Dell, and Mosbah Kushad

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Kathryn Fontenot, Edward Bush, and Rebecca Gravois

arboretums and botanical gardens, the turf industry, hobby gardeners, elementary through high school educators and students, and consumers of all horticulture crops. Urban horticulture, public gardening, and the Farm to Fork movement have increased in

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Rebecca H. Wehry, Kathleen M. Kelley, Robert D. Berghage, and James C. Sellmer

%). Study 2: Preference for Pennsylvania Gardener Selects point-of-purchase material, retail price, and brand attributes General demographics and gardening habits. Of the 420 individuals who participated in the intercept survey, 250 were from

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Tina M. Waliczek, Dave Byrne, and Don Holeman

following variables: flower color ( P < 0.001), fragrance ( P < 0.001), foliage color ( P = 0.038), and foliage glossiness ( P < 0.001). Those gardeners in their 70s responded similarly but different from all other age groups in preference for flower