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Ursula K. Schuch, Jack J. Kelly and Trent Teegerstrom

Container plants, especially those in 1-gal or smaller containers, are a perishable commodity when on display in the retail nursery. From the time of delivery by the wholesaler until purchased by customers, plants need to be maintained in good

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Chengyan Yue and Bridget K. Behe

changing. Despite the growth of the ornamental plant market, the competition between traditional freestanding floral outlets (TR) such as garden centers and florists; general retail (GR) outlets, including supermarkets and department stores that sell floral

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Cynthia Haynes, Ann Marie VanDerZanden and Jeffery K. Iles

questionnaires returned (15.8% response), 117 contained usable data (56 said they do not sell ornamental plants and 29 respondents were no longer in business). Of the 117 usable questionnaires, 72 (61.5%) were from retail operations (florist, garden center

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George F. Czapar, Marc P. Curry and Raymond A. Cloyd

information. Because retail stores that sell pesticides are an important source of information for the homeowner, many store employees are asked to make pest management recommendations. A previous survey in Illinois found that only 34% of retail stores

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Bridget K. Behe, R. Thomas Fernandez, Patricia T. Huddleston, Stella Minahan, Kristin L. Getter, Lynnell Sage and Allison M. Jones

-tracking hardware and software allow direct, robust eye movement measurements to assess that link between visual stimuli and purchase. Merchandise displays are ubiquitous in retail settings, and retailers rely on displays to be silent salespeople, draw consumers

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Carter M. Westerhold, Samuel Wortman, Kim Todd and Douglas Golick

leaves horticulture retail stores, garden centers, and their employees at the forefront of public education about pollinator conservation and landscaping. Public interest in pollinator conservation has increased markedly in the past decade ( Wilson et al

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Mary Jane Clark and Youbin Zheng

currently mixed in-house by some greenhouse and nursery growers or customized for growers by professional growing substrate companies. However, many commercially available retail potting mix products provide home gardeners with a generalized ready

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Carolyn A. Collins and Barbara S. Fails

In the spring of 1996, Michigan State Univ. and the Michigan Floral Assn. mailed a comprehensive business survey to all Michigan floral retailers. This was the first nonpartisan study of the retail florist industry in Michigan. Based upon the 183 responses from full-service retail florists (those who deliver and subscribe to a wire service), a profile of the “typical” Michigan florist was constructed. Data presented will include general business operations, such as store floor space and length of time in operation, delivery services, wire service membership, advertising and marketing practices, staffing and wages, and annual profit and loss figures. Results provide a comparative benchmark for common retail florist business practices and can be used to assess the impact certain business operations may have on sales and financial success.

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Madiha Zaffou and Benjamin L. Campbell

) retail outlet can also be a potentially valuable selling point compared with home improvement center/mass merchandiser (nursery/greenhouse) retail outlet. However, as with local labeling, there has been limited research examining the value of retail

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Susan S. Barton and Bridget K. Behe

The U.S. environmental horticulture industry, or green industry, is composed of wholesale nursery; greenhouse; and turfgrass sod producers; landscape design; installation and maintenance firms; and wholesale and retail distribution firms such as