of several million people who agreed to participate in online research. Participants were asked about their likelihood to purchase landscaping services for 2004 to identify critical trends and buying practices in the lawn and landscaping industry
Michael S. McCoy, Kathleen M. Kelley and Dan T. Stearns
Sudeep Vyapari, Robert J. Graves and Edmund L. Thralls
A survey of landscape service providers was conducted in conjunction with the 2004 Tree and Landscape Short Course in Tampa, Fla. A greater proportion of participants (56%) provided landscape maintenance services, and 60% of the businesses were independently owned. About 67% of the respondents indicated that their businesses were in operation for over 10 years with 33% of the participants making one million dollars or more in gross sales per year. Although 43% of the respondents indicated that they served only one type of account, at least 29% of the providers served two types of accounts, and 24% served three types. In response to various questions on a Likert scale of 1–5, about 39% of the respondents completely agreed that word-of-mouth is the best marketing method and 41% agreed that an attractive logo on company trucks works as a great marketing tool. Many participants either agreed (27%) or were neutral (27%) when asked if they thought that the customers have no understanding of the costs involved in providing services to them. The survey results show that 73% of the respondents believe the most important factor that impacts and helps retain a customer base at a steady level is quality of work performed followed by professional employees, appearance, and knowledgeable employees. Cheap prices or discounts offered were rated as being low factors in retention of customers. Most service providers (31%) do not communicate with their customers using brochures, newsletters, flyers, emails, or websites. About 61% of service providers promote low water use plants followed by use of Florida native plants.
Alan W. Hodges, Charles R. Hall, Marco A. Palma and Hayk Khachatryan
prerecession levels. Over the 2001–13 period, total employment in the industry declined by −0.4%, although this varied widely among specific industry sectors, with strong positive growth for landscaping services (+24.6%), but decreased for florists (−49
Bethany A. Harris, Wojciech J. Florkowski and Svoboda V. Pennisi
biodegradable containers. Specifically, this study determined familiarity with and the use of biodegradable containers and their attributes by growers and landscape service providers and identified what attributes may prevent the adoption of biodegradable
Alan W. Hodges and John J. Haydu
's environmental horticultural industry was based on information obtained from telephone and Internet surveys of nursery producers, landscape service firms, and horticultural retailers conducted in late 2005 and early 2006. Separate questionnaires were used for
Alan W. Hodges, Charles R. Hall and Marco A. Palma
The U.S. environmental horticulture industry, also known as the “green industry,” is comprised of wholesale nursery, greenhouse, and turfgrass sod growers; landscape service firms such as architects, designers/builders, contractors, and maintenance
Lucy K. Bradley, Bridget K. Behe, Natalie R. Bumgarner, Charlotte D. Glen, Joseph L. Donaldson, Ellen M. Bauske, Sheri Dorn and Gail Langellotto
$196.07 billion ( Hodges et al., 2015 ). In 2013, the industry directly employed 1.6 million people in the United States, including 1.1 million jobs in landscaping services, 0.2 million in nursery and greenhouse and 0.2 million in lawn and garden supply
Yan Chen, Regina P. Bracy, Allen D. Owings and Joey P. Quebedeaux
Use of slow-release fertilizers or CRF is being recommended to the landscape service industry as a best management practice ( Florida Yards & Neighborhoods, 2006 ; Louisiana Yards & Neighborhoods, 2007 ). Benefits of using CRF include improved
Madeline Flahive DiNardo and Joel Flagler
In a 1998-99 survey of the landscape service industry in northern New Jersey, professionals predicted an average growth rate of 41% for the years 1998–2003. How close did their prediction come to the growth rate experienced by the industry? In 1999, top issues facing the industry were labor, political recognition, access to capital and regulations. How did events during the early years of the new millennium effect the industry? Landscape professionals (159) participating in a 2005 study of the industry reported an average business growth rate of 38% from 1998–2003. The terrorist attacks of 11 Sept. 2001 had consequences for 45% of the businesses; 49 experienced an average decrease in sales of 17%. Drought conditions in 2002 with state mandated water use restrictions effected 100 of the participants' businesses; 51% of whom lost an average of 21% in sales. The drought was followed by a rainy spring season in 2003. The rains hindered 57 of the businesses, 22 reporting a 3% average decrease in sales. There were events that had positive impacts on 48% of the businesses. Low interest rates, building construction and renovation and expansion of services were cited as opportunities for growth. The participants ranked environmental regulations, pesticide regulations, the availability of labor, labor regulations and vehicles/equipment as the top issues/challenges facing the industry in 2005. The landscape professionals predict an average business growth rate of 26% for 2005–2010.
Wojciech J. Florkowski, Carol Robacker and Paul Thomas
Managers and employees of landscape maintenance and lawn care industry (LM/LC) applying pesticides can prevent pollution. Adequate information about application of herbicides, insecticides, fungicides, and nematicides is a prerequisite for proper application. A survey, prepared by an interdisciplinary research team “Ornamentals Working Group,” was implemented in 1994 to Atlanta metro area firms. The gross return rate was 25.4%. The majority of respondents had 10 or fewer years of experience in providing landscape services; had at least 13 years of schooling; and were in their thirties or forties. The categorical nature of dependent variables suggested ordered probit procedure as the statistical estimation method. Independent variables included characteristics of the respondent, firm characteristics, and information sources about the application of a specific pesticide. Extension and research personnel and commercial representatives were important information sources about insecticide and fungicide application. The use of all three sources of information by the LM/LC industry seems to depend on pesticide type, with commercial representatives, and extension and research personnel often acting as complementary information sources.