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Jeffery K. Iles, Steven C. Padgitt, Peggy Petrzelka, and Wendy K. Wintersteen

A survey was conducted to evaluate the effectiveness of Iowa State University (ISU) extension programs and services to the turfgrass, nursery, and landscape plant installation and maintenance industries in Iowa. Completed questionnaires were received from 294 individuals (55% response rate). Respondents indicated they have a continuing need for pest identification and management information and that ISU extension is an important source for this information. In general, most respondents said quality of information provided by ISU extension was better than that offered by horticultural consultants or product suppliers; however, only 48% said extension was doing very well delivering programs and information in a timely manner. Demand for on-site visits with extension specialists was greater than that for distance learning opportunities, suggesting that extension must do a better job of marketing and making relatively new communication technologies palatable.

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Laura A. Warner, Anil Kumar Chaudhary, and Sebastian Galindo-Gonzalez

Uncertain future availability of water is one of the most critical current issues, and outdoor water use contributes substantially to the strain on water resources. Much of the nation’s outdoor water use is through urban landscape irrigation, and one solution for conservation of this limited resource is to change home landscape irrigation practices. Thus, households that use landscape irrigation are an important audience for Florida extension programs. Complex, statewide water conservation programs are difficult to evaluate because of program variability and limited resources, yet evaluation is an important task that reveals the success, or failure, of a program. This study compared factors between people who have or have not engaged in Florida extension programs. The targeting outcomes of programs model and theory of planned behavior were used as a basis for measuring different levels of possible outcomes. There were no differences in attitudes toward good irrigation practices and perceived ability to adopt them between extension participants and nonparticipants. There were differences between the two groups in perceived normative attitudes, intent to adopt good irrigation practices, and actual engagement in landscape water conservation practices. Findings demonstrate a relationship exists between these characteristics and engagement with extension. The greatest differences were stronger social norms and more engagement in complex conservation behaviors among people who had attended extension programs. It is not known how much externalities play a role in leading certain people to seek out extension education. Extension professionals should use the findings of this study to target nonparticipants and deliver more impactful programs.

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Lucy K. Bradley, Bridget K. Behe, Natalie R. Bumgarner, Charlotte D. Glen, Joseph L. Donaldson, Ellen M. Bauske, Sheri Dorn, and Gail Langellotto

impacts and aggregate efforts from personnel across the state, TN Extension has a system of outcome indicators housed within the statewide extension evaluation and reporting system, SUPER. These indicators are completed by county agents and educators

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Virginia M. Moore and William F. Tracy

due to families with the same mean husk extension. Evaluation. Balanced bulks were created from the ears recombined in the winter nurseries each year. In Summer 2017, the four selection cycles (Cycles 0 through 3) of the long husk population and three

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Christopher D. Ryan, J. Bryan Unruh, Kevin E. Kenworthy, Alexa J. Lamm, John E. Erickson, and Laurie E. Trenholm

assess validity by the director of the PIE Center, as well as by the director of the UF Water Institute, the director of the UF/IFAS CLCE, and an extension evaluation specialist. Finally, institutional review board (IRB) approval was obtained through UF