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In the United States, native plants are defined as plants that were present before European settlement and have evolved and occur naturally in a particular region, ecosystem, and habitat. As a result, native plants are often associated with

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An invasive species is defined as “an alien (non-native) species whose introduction does or is likely to cause economic or environmental harm or harm to human health” ( USDA, 2018a ). Invasive plants have been subject to significant research from

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Urban population growth and periodic droughts throughout much of the United States have led to increased restrictions on landscape water use. These water restrictions have increased interest in planting native shrub species because natives are often

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.52 billion ( Hodges, 2011 ). With support from the federal government, state agencies, and private organizations, the use of native plants has been a growing segment in the horticulture industry ( Executive Order 13112, 1999 ; National Wildlife Federation

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, sustainability, cost, and aesthetic appeal, remain limited. Many commercially available pollinator-friendly plant mixes often include both native and non-native plants ( Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services 2016

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Pecan ( Carya illinoinensis ) production using clones rather than natives has a number of advantages. Clones produce a more consistent harvest, produce more and larger nuts that have thinner shells, and their disease resistance properties are known

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-tolerant landscape plants includes both exotic plants (plants not present before western colonization and adapted to the landscaped environment) and/or native plants [for the purposes of this article, species originating anywhere within the Intermountain West region

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marketing has not been used to address the native plant market. The native plant market is of interest because of increased consumer demand for native plants and landscapes that aid the environment (American Society of Landscape Architects 2023; Kauth and

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Reed canarygrass is native to Eurasia and North America ( Lavergne and Molofsky, 2004 ); it is a perennial, wind-pollinated, wetland grass, cultivated in temperate regions around the globe for a forage, bioremediation, ornamental use, and biofuel

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There is strong consumer interest in native plants for landscaping [ Garden Writers Association Survey (2010), 2011 ]. Landscape architects and master gardeners would like to use more native plants but have found that a broad palette of native

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