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  • Author or Editor: W. J. Ooms x
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Abstract

The current problems centering upon profitability in agriculture have generated increased pressure for production diversification and management efficiency (USDA, 1987). Expanding market opportunities and relatively high gross economic returns have made horticultural enterprises a primary focus of farm production diversification initiatives nationwide. However, the economic success of such diversification initiatives often has been jeopardized by failure of producers to comprehensively evaluate the integrated requirements for capital, equipment, labor, and management resources in the decisionmaking process (Sullivan et al., 1988b).

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