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An effort has been made to minimize the time involved in production of consumer horticulture radio television, and newspaper columns on a state level, while maximizing quality and utilization. The production of The Virginia Gardener weekly radio program is an annual 4-day marathon ofrecording interviews with subject matter experts. The weekly Virginia Gardener vegetable gardening video series, originally produced for commercial television stations, has been re-issued for cable stations and re-edited for Master Gardener training. The weekly Virginia Gardener newspaper column is written from a computer data bank of press releases prepared in previous years for use by agents in local extension programs.