Nutrient-film technique (NFT) trials were conducted to quantify the effect of two different water-soluble hydroponic fertilizers (5N–4.8P–21.6K and 5N–5.2P–21.6K) on different cultivars of lettuce (Lactuca sativa), basil (Ocimum basilicum), and swiss chard (Beta vulgaris). Results indicated swiss chard yield was affected only by cultivars, with Fordhook Giant producing the greatest fresh weight across fertilizer treatments. For lettuce production, interaction between fertilizers and cultivars was significant. ‘Mirlo’ and ‘Rubysky’ had greater growth compared with other cultivars in both fertilizers, whereas Dragoon performed well using 5N–4.8P–21.6K, but not 5N–5.2P–21.6K. For basil, dry weight production showed a significant interaction between fertilizers and cultivars. ‘Largeleaf’ produced greater dry weight with 5N–4.8P–21.6K, whereas ‘Lemon’ produced greater dry weight with 5N–5.2P–21.6K. For nutrient concentration of leaves, the concentrations were within the recommended range for lettuce when fertilized with 5N–5.2P–21.6K. Nutrient concentrations varied by nutrient from the recommended range for basil, but there was no significant difference between fertilizers. For swiss chard, the nutrient concentrations were in the recommended range and there was no difference between fertilizers. Therefore, growers may need to use more than one type of fertilizer for different lettuce and basil cultivars for optimum production, whereas swiss chard cultivars can be selected based on yield regardless of fertilizer.