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Luz Reyes*, Sylvia M. Blankenship*, Jonathan R. Schultheis*, and Michael D. Boyette

Sweetpotato roots, especially the cultivar Beauregard, tend to experience epidermal loss during harvest and postharvest handling which results in a less attractive product in the market. A survey study was conducted among North Carolina (N.C.) sweetpotato growers in Fall 2001 and 2002. The purpose of the survey was to gather information and try to correlate cultural practices, growing conditions and site characteristics with the occurrence of attractive roots and to define new scientific approaches to reducing epidermal loss. Samples were obtained from 42 N.C. farms. Survey field information and laboratory results were correlated to identify possible factors affecting the appearance of the roots. 1300 roots were used to measure skin adhesion, peeling susceptibility, skin moisture, skin anthocyanin and lignin content. From survey questions, 50 characteristics were defined for each sample, according to field characteristics, cultivar information, cultural practices and harvest and postharvest practices. Statistical analyses were performed to determine the relationship between the skin characteristics analyzed at the laboratory, and the survey descriptors information. Analysis of variance was used for laboratory data analysis. Person correlations were made between survey variables and laboratory characteristics. Several possible relationships between root appearance and other characteristics/practices were identified. Root skin adhesion may improve in later generations from elite propagation material. Early application of phosphate and potash fertilizers were correlated to improved root skin adhesion. There appeared to be a relationship between soil moisture at harvest time, increased lignin content in the skin and peeling susceptibility. Future areas of study were identified.

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Bridget K. Behe, Patricia T. Huddleston, Charles R. Hall, Hayk Khachatryan, and Benjamin Campbell

the same length of time (H5). Materials and Methods A conjoint study with an in-person survey was used to better understand the role of real and fictitious plant brand recognition on consumers’ intention to purchase a flowering annual or shrub. All

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Bridget K. Behe, Patricia Huddleston, and Lynnell Sage

recognition, brand awareness, and likelihood to buy (LTB) vegetable and herb transplants. Materials and Methods We developed an online survey (institutional review board approval X13–1113e) to better understand the role of age cohort on plant brand recognition

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Stephanie G. Jutila, Mary Hockenberry Meyer, and Emily Hoover

Focus groups and surveys were used to align volunteers' work with the mission and organizational objectives of the Minnesota Landscape Arboretum (MLA) at the University of Minnesota. In focus groups, a cross-section of volunteers discussed several issues, including how they could more directly contribute to the mission and organizational objectives of the institution. Staff were surveyed on their perceptions of the volunteer workforce, including their current use of volunteers. Focus groups and surveys proved to be valuable tools to approach programmatic changes in volunteer involvement at the MLA by providing a platform to discuss the areas where change is needed, as well as what kind of change should occur. Focus groups can be a key tool in involving volunteers, by allowing them to provide input on changes that directly affect them, in addition to furthering the understanding of volunteer needs and motivations.

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Eisuke Matsuo, Hyojung Kweon, Fusayo Asano, and Youko Yoshida

Television and radio are efficient means through which Japanese obtain gardening information. Broadcasting stations were surveyed on the status of gardening programming, year of commencement, length and number of programs, and time and day of broadcasting in 1981 and 1996. Surveys showed that gardening programming increased from the middle 1970s and the late 1980s. These periods roughly correspond with the gardening boom in Japan. The length of gardening programs tended to shorten. On television, broadcasting was more concentrated on weekend mornings in 1996 than 1981, while the concentration of the day and time was less on radio.

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Bridget K. Behe, Benjamin Campbell, Jennifer Dennis, Charles Hall, Roberto Lopez, and Chengyan Yue

reported that nine of 10 survey participants perceived themselves as environmentally responsible ( Anonymous, 2007 ). Even Wal-Mart and Home Depot recognize that “being green” not only provides value to consumers but improves profits ( Noon, 2005 ). Some

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Tina M. Waliczek, R.D. Lineberger, J.M. Zajicek, and J.C. Bradley

A survey, targeting adults working with youth in garden situations, was designed for delivery on the KinderGARDEN World Wide Web site. The goal of this survey was to investigate adults who are actively involved in gardening with children in school, community or home gardens on their perceptions of the benefits of children participating in gardening. Three hundred-twenty completed surveys were returned via e-mail during a period of 9 months. Fourteen questions were included on the survey requesting information concerning what types of gardening situations in which children were participants and the demographics of the children involved in gardening. Results of the study cover 128,836 children (youth under 18 years old) involved in gardening, primarily with teachers in school gardens. The children involved were generally 12 years of age or under and were growing food crops. Adults gardening with children reported benefits to children's self-esteem and reduction in stress levels. Adults were also interested in learning more about the psychological, nutritional and physical benefits of gardening. Comparisons between those adults involved in gardening found that parents' and teachers' ideas differed concerning the most important aspects of the gardening experience. Parents viewed food production as most important while teachers thought socializing and learning about plants were most important.

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P.A. Stack, L.B. Stack, and F.A. Drummond

A mail survey of greenhouse growers was conducted in 1994 and 1995 to determine the presence and importance of western flower thrips (WFT), Frankliniella occidentalis Pergande, in Maine greenhouses in growing years 1993 and 1994. Respondents were licensed growers with at least 1000 ft2 (93 m2) of greenhouse growing area. The survey objectives were to develop a grower demographic profile; determine the incidence of WFT and two WFT-vectored plant viruses, tomato spotted wilt (TSWV) and impatiens necrotic spot (INSV); and identify current WFT management strategies. The survey shows that Maine greenhouse growers are seasonal, experienced and retail oriented. Their growing area averages less than 10,000 ft2 (929 m2) and they produce a diverse crop mix and choose to import production stock as much as propagate it themselves. Both WFT and TSWV/INSV have increased in severity in Maine greenhouses over the past 10 years. Larger, year-round greenhouses are more likely to experience infestations of WFT and higher virus incidence. An integrated pest management (IPM) strategy is employed by the majority of growers surveyed. Insecticide application is the primary tactic used to control WFT. Fewer than 4% of the growers use natural enemies to control thrips. However, 63% responded that future research in pest management should focus on biological control.

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Gisele Schoene, Thomas Yeager, and Dorota Haman

A survey was conducted of nursery operators participating in workshops in west-central Florida. The purpose of the survey was to identify the irrigation best management practices (BMPs) adopted by container nurseries in west-central Florida and obtain information regarding emphasis of future extension educational programs. Workshops were conducted in Hillsborough County, Fla., and Manatee County, Fla., and participation was voluntary. Respondents were asked about BMPs used in the nurseries according to the irrigation system used and it was found that the majority of the nurseries relied on well water as the primary source for irrigation. While 69% of the nurseries monitored uniformity of microirrigation systems, only 35% monitored uniformity of overhead irrigation systems. Thirty-four percent of the nurseries collected irrigation or rain runoff and 9% knew the water holding capacity of their substrate. Most of the nurseries grouped plants by irrigation requirements (74%) and grouped container sizes by irrigation requirements (69%). The survey indicates that many BMPs are not widely adopted by nurseries in west-central Florida. The information from this survey can be used as a guide to focus the efforts of university extension educational programs to achieve greater adoption of BMPs.

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Kathryn Fontenot, Edward Bush, and Rebecca Gravois

study evaluating factors affecting integration of a garden into elementary school curriculum. Teachers feel the biggest factors for school garden success are having a responsible person, a garden site, and adequate funding. Within the same survey