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Bridget K. Behe, Melinda Knuth, Charles R. Hall, Patricia T. Huddleston, and R. Thomas Fernandez

products? A conjoint analysis Intl. Food Agribus. Mgt. Rev. 20 4 477 492

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Charles R. Hall and Dewayne L. Ingram

Yue, C.Y. Hall, C.R. Behe, B.K. Campbell, B.L. Dennis, J.H. Lopez, R.G. 2010 Are consumers willing to pay more for biodegradable containers than for plastic ones? Evidence from hypothetical conjoint analysis and nonhypothetical experimental auctions J

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Mercy A. Olmstead, Jessica L. Gilbert, Thomas A. Colquhoun, David G. Clark, Robert Kluson, and Howard R. Moskowitz

modified conjoint analysis to determine the effect of a single independent variable presented in multiple combinations with other independent variables in a stacked six-level, six-variable matrix ( Plackett and Burman, 1946 ). Ratings of product “concepts

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Jong Woo Choi, Chengyan Yue, James Luby, Shuoli Zhao, Karina Gallardo, Vicki McCracken, and Jim McFerson

, D.G. Folta, K.M. 2012 Framing the perfect strawberry: An exercise in consumer-assisted selection of fruit crops Journal of Berry Research 2 45 61 Darby, K. Batte, M.T. Ernst, S. Roe, B. 2008 Decomposing local: A conjoint analysis of locally produced

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Monika Ghimire, Tracy A. Boyer, Chanjin Chung, and Justin Q. Moss

.L. 1987 Water: The limiting factor for golf course development in Hawaii. 1987. New York Orme, B. 2010 Interpreting the results of conjoint analysis, getting started with conjoint analyis: Strategies for product design and pricing research. Res. Publ. LLC

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Esther McGinnis, Alicia Rihn, Natalie Bumgarner, Sarada Krishnan, Jourdan Cole, Casey Sclar, and Hayk Khachatryan

, C.R. Dennis, J.H. Huddleston, P.T. Fernandez, R.T. 2014 Incorporating eye tracking technology and conjoint analysis to better understand the green industry consumer Hort Science 49 12 642 649 doi: 10.21273/HORTSCI.49.12.1550 Belch, G.E. Belch, M

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Alicia L. Rihn, Chengyan Yue, Charles Hall, and Bridget K. Behe

for choice-based conjoint analysis. Sawtooth Software Research Paper Series, Sequim, WA Chung, J.S. Vickers, Z. 2007 Long-term acceptability and choice of teas differing in sweetness Food Qual. Prefer. 18 963 974 de Gelder, I.A. 1989 Components of

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Kynda R. Curtis, Tatiana Drugova, Trevor Knudsen, Jennifer Reeve, and Ruby Ward

Amer. Stat. 46 1 1822 1831 doi: 10.2307/2684406 Onozaka, Y. McFadden, D.T. 2011 Does local labeling complement or compete with other sustainable labels? A conjoint analysis of direct and joint values for fresh produce claim Amer. J. Agr. Econ. 93 3 1822

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Kuan-Ju Chen, Suzette P. Galinato, Thomas L. Marsh, Peter R. Tozer, and Hayley H. Chouinard

promoted foods in the mid-Atlantic region Agr. Resour. Econ. Rev. 40 33 47 Orme, B. 2010 Getting started with conjoint analysis: Strategies for product design and pricing research. 2nd ed. Research Publishers, Madison, WI Ouma, E. Abdulai, A. Drucker, A

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Bethany A. Harris, Wojciech J. Florkowski, and Svoboda V. Pennisi

were willing to pay for biodegradable pots yielded more accurate premium measures than the conjoint analysis and confirmed the differences in premiums across pot types ( Yue at al., 2010a ). Studies regarding biocontainers also included experiments