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-tech Commissioners” in Zhejiang province). Extension Users More Engaged in Water Conservation Extension programs encourage adoption of landscape irrigation best management practices and technologies to protect water resources, and measuring impacts of these programs

homeowners swept clippings or lawn-care products into storm drains, especially owners of less expensive, older homes. Educational efforts should be focused on homeowners with more expensive, newer homes for water conservation and on homeowners with less

of irrigated elements, such as plant canopy cover, correlated more strongly with water budget than water use level. For desert environments, plant canopy coverage may be more important to water conservation than plant type. Plant Growth Retardants Do

have an opportunity to become familiarized with water treatment technologies, with a resulting impact on adoption of water conservation practices. This finding lends itself to Rogers (2003) theoretical diffusion of innovations approach that indicates

population. These lists developed by experts with local knowledge in horticulture and urban forestry are used by municipalities and other organizations to establish and maintain landscapes with plants that foster water conservation. California uses Water Use

groundwater, used for this purpose. In fact, in one of the approved water conservation plans for ferneries/nurseries, Florida's St. Johns River Water Management District has mandated a maximum water application rate using over-the-crop sprinkler systems for

monitored rainfall (e.g., Florida Automated Weather Network), 60% monitored weather data for scheduling irrigation, and 44% took crop phenology and appearance into account ( Li et al., 2000 ; Muñoz-Carpena et al., 2003a , 2003b ). Water conservation

claiming a carbon footprint reduction. Hartter (2012) conducted a choice experiment to estimate the premiums that consumers would be willing to pay for ornamental plants produced with WRT and labeled as “water conservation.” The author found that, on

more water than agronomic crops like wheat, corn, soybean, alfalfa, and cotton. Drought-tolerant cultivars are needed to improve water use efficiency, enhance water conservation, reduce irrigation costs, and maintain or increase the acreage of

., 2000 ). Hot, dry summers are characteristic of the IMW, where urban turfgrass requires irrigation to survive and thereby driving demand for water. However, the IMW has very limited water supplies; thus, water conservation in irrigated urban landscapes