Postproduction characteristics of the new poinsettia cultivar `Freedom', as influenced by production and postproduction treatments, were evaluated. In one study, plants were grown under three production irradiance levels consisting of 450, 675 or 900 μmol s-1m-2 at 18/24C or 22/28C night/day temperatures and moved at anthesis to postproduction conditions (10 μmol s-1m-2 for 12 hr/day, 21±2C). Anthesis was delayed, plant height and diameter decreased, and a reduction in the number and development of cyathia occurred when maintained at low production temperature and irradiance. Leaf drop, which was minimal after 30 days postproduction (< 25%), was unaffected by production treatments, while cyathia drop was accelerated by low production irradiance and temperature, but not reduced after 30 days.
Leaf retention and quality in postproduction conditions are excellent. Cyathia drop averages 40 to 50% after 2 weeks in postproduction conditions. Bracts and leaves maintain their color well, with only slight fading after 30 days. Plants exhibit slight epinasty after shipping, but recover within a couple of days. These characteristics of `Freedom' make it a promising variety for the future.